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Unfair Competition: Protect Your Market and Avoid CNMC Sanctions

Defence and enforcement of unfair competition claims (Ley 3/1991, LCD) and competition law advisory: CNMC investigations, abuse of dominant position, cartel agreements, compliance programmes and private enforcement of competition damages.

10%
Maximum CNMC fine on total group turnover
5 years
Limitation period for private enforcement actions
Full immunity
Possible for the first leniency applicant to the CNMC
4.8/5 on Google · 50+ reviews 25+ years experience 5 offices in Spain 500+ clients
Quick assessment

Does this apply to your business?

Is a competitor systematically copying your products, sales process or visual identity?

Have your representatives or employees received invitations to coordinate prices or allocate markets with competitors?

Do your distribution agreements include clauses that could be considered hardcore vertical restrictions?

Does your company have a competition compliance programme that would reduce the sanction in a CNMC investigation?

0 of 4 questions answered

Our approach

How we work

01

Competitive situation diagnosis

We analyse the practices complained of (or which the company may be engaging in), their fit within the LCD and/or LDC, the relevant market affected, and the likelihood of success of available actions.

02

Defence or enforcement strategy design

For offensive actions: litigation strategy before the commercial courts, urgent injunctive relief, coordination with CNMC complaint where applicable. For prevention: competition compliance programme and commercial team training.

03

CNMC or court representation

Representation in CNMC administrative sanction proceedings, in administrative appeals before the Audiencia Nacional and the Supreme Court, and in civil private enforcement actions before the commercial courts.

04

Compliance monitoring and updates

Ongoing monitoring of CJEU and Spanish Supreme Court case law and CNMC guidance to update the compliance programme in response to relevant doctrinal developments.

The challenge

A business that looks the other way when a competitor uses unfair practices is not being cautious — it is making a strategic mistake. Systematic imitation, misappropriation of trade secrets, denigration campaigns, or misleading commercial practices erode competitive advantages that took years to build. At the same time, a company that engages in anticompetitive practices — even inadvertently — faces CNMC fines of up to 10% of the total group turnover, plus private civil liability to those affected. In neither case is waiting an option.

Our solution

We advise on both sides of competition law: active defence against unfair practices by third parties (judicial actions for cessation, correction and damages under the LCD) and preventive compliance to avoid engaging in conduct prohibited by the LDC (Law 15/2007). Our team combines commercial litigation with deep knowledge of CNMC and European Commission procedure, and designs competition compliance programmes so that businesses can operate with maximum commercial aggression within legal boundaries.

Unfair competition law in Spain is governed by Law 3/1991 on Unfair Competition (Ley de Competencia Desleal, LCD), which prohibits acts contrary to the requirements of good faith in commercial relations — including systematic imitation, misappropriation of trade secrets, denigration, misleading practices, and comparative advertising that does not meet the conditions of Directive 2006/114/EC. Competition law (Derecho de la Competencia) is regulated by Law 15/2007 on Defence of Competition (Ley de Defensa de la Competencia, LDC), prohibiting anticompetitive agreements (Article 1), abuse of dominant position (Article 2), and controlling concentrations above the CNMC thresholds; fines for LDC infringements reach 10% of the total turnover of the economic group. Private enforcement of competition law damages before the commercial courts is available under Article 71 et seq. LDC, transposing EU Directive 2014/104/EU.

Competition law is one of the legal fields with the greatest direct economic impact and the least culture of preventive compliance among mid-sized Spanish businesses. CNMC fines can reach 10% of total group turnover. Private enforcement claims can exceed the administrative sanction in cost. And the reputational damage of being investigated, even without a sanction, can be irreversible. On the other hand, businesses that do not react to competitors’ unfair practices see their market position silently and progressively eroded.

The Unfair Competition Act: what it protects and prohibits

Law 3/1991 on Unfair Competition (LCD) is the legislation governing relationships between market competitors and protecting the proper functioning of competition, consumer interests, and the market in general. It is not administrative sanction law (that role belongs to Law 15/2007): it is civil law, enforced before the commercial courts through actions for cessation, correction, removal of effects and damages.

The most frequent acts in contentious practice are: acts of confusion (creating a risk of association with a competitor’s company, products or activities); acts of imitation (when imitation is systematic and aimed at hindering the competitor); acts of denigration (false or unnecessarily damaging statements about the competitor); misappropriation of reputation (using a competitor’s brand or renown to promote one’s own products); and trade secret violations (appropriation and use of confidential know-how). The general clause of Article 4 LCD operates as a safety net for atypical conduct that proves contrary to objective good faith in the market.

Law 15/2007 on Competition Defence: infringements and sanctions

The Competition Defence Act (LDC) and Articles 101 and 102 of the Treaty on the Functioning of the European Union (TFEU) prohibit anticompetitive conduct: collusive agreements between competitors (price cartels, market allocation, bid rigging) and abuse of dominant position (predatory pricing, refusal to supply, price discrimination, tying practices).

The CNMC is the body responsible for investigating and sanctioning these infringements in Spain. Its investigations may be initiated ex officio (based on its own indications), by complaint from an affected third party, or following a leniency application from one of the parties to a collusive agreement. The CNMC’s sanction procedure may last between eighteen months and four years, with significant reputational and operational impact throughout the process.

Sanctions are proportional to the gravity and duration of the infringement, with ceilings of 1% (minor infringements), 5% (serious infringements) and 10% (very serious infringements) of total group turnover, not just that of the infringing company. For international cartels, the fine is coordinated with European Commission sanctions, which apply the same ceilings.

Private enforcement: civil liability after the sanction

Directive 2014/104/EU on damages for competition law infringements (transposed into Spanish law by Royal Decree-Law 9/2017) established the legal framework for those affected by competition infringements to claim damages before the civil courts. A final CNMC or European Commission decision declaring an infringement is binding on the civil court as to the existence and nature of the infringement, greatly simplifying the claimant’s burden of proof. Alleged victims (direct or indirect purchasers who paid overcharged prices due to the cartel, competitors affected by the abuse) can claim full compensation for the damage suffered, including lost profits and interest. The five-year limitation period runs from when the infringement ceased and the claimant had sufficient knowledge.


Unfair competition and competition law advisory coordinates with the litigation and arbitration team for procedural representation before the commercial courts, with the commercial law team for review of distribution and agency contracts, and with the criminal compliance team when competition infringements have criminal implications (for example, public procurement bid rigging may constitute a corruption offence under Spanish criminal law).

Track record

The experience behind our work

A competitor had been systematically copying our product range, visual identity and even our website copy for over two years. We had tried to resolve it commercially without success. BMC filed an unfair competition claim with an application for injunctive relief and within less than three weeks the judge issued a provisional cessation order. The competitor withdrew the conflicting products within the court-set deadline. Without specialist advisory, that process could have taken years.

Mobalux Design, S.L.
Founder and Managing Director

Experienced team with local insight and international reach

What you get

Concrete deliverables

Unfair competition actions (LCD)

Exercise of civil actions before the commercial courts: cessation of conduct, correction of false statements, removal of effects, and damages claims for acts of confusion, imitation, denigration, deception and trade secret violations.

Defence before the CNMC and European Commission

Representation in sanction proceedings for collusive practices and abuse of dominant position: preparation of defence arguments, submission of commitments, negotiation of settlement agreements and appeals against sanction decisions.

Private enforcement: competition damages claims

Civil damages actions for harm caused by cartels, abuse of dominant position and other competition law infringements. Quantification of the overcharge, passing-on defence, and representation in damages litigation.

Leniency programme

Strategic advice on the appropriateness of applying for the CNMC leniency programme: exposure analysis, application preparation, coordination with proceedings in other jurisdictions, and management of the cooperation process.

Competition compliance programme

Design and implementation of competition law compliance programmes: competition policy, commercial and management team training, procedures for tenders and competitor contacts, and review of distribution and supply agreements.

Distribution and supply agreement review

Analysis of vertical agreements (exclusive distribution, agency, franchise, exclusive supply) under the Vertical Block Exemption Regulation (EU Regulation 2022/720) to identify hardcore restrictions and adapt clauses to legal limits.

FAQ

Frequently asked questions

The Unfair Competition Act (LCD, Law 3/1991) codifies a wide list of unfair acts. The most frequent in practice are: acts of confusion (creating confusion with a competitor's products, services or activities); systematic imitation with the aim of hindering a competitor; acts of denigration (false or unnecessarily damaging statements about a competitor's company, products or activities); misappropriation of reputation; trade secret violations; inducement to breach contract; and misleading practices about the characteristics, price or nature of a product. The general clause in Article 4 LCD also allows action against conduct that, without being specifically codified, is contrary to good faith and honest practices in the market.
They are two distinct branches of competition law. Unfair competition (LCD) governs commercial practices between market competitors and is enforced primarily through civil actions before the commercial courts (cessation, correction, damages). Abuse of dominant position (Article 2 LDC, Article 102 TFEU) can only be committed by companies with significant market power and is investigated and sanctioned by the CNMC or European Commission in administrative proceedings. The same conduct can simultaneously constitute unfair competition (LCD) and be anticompetitive (LDC), allowing action on both tracks.
Law 15/2007 on Competition Defence distinguishes three types of infringements: minor (up to 1% of total group turnover), serious (up to 5%) and very serious (up to 10%). The most serious conduct includes price cartels, market allocation, collusive tendering and the most flagrant abuses of dominant position. In addition to the fine, the CNMC may publish the sanction decision (reputational sanction), disqualify responsible executives, and open the path for damages claims by those affected (private enforcement). The CNMC can also impose periodic penalty payments of up to EUR 12,000 per day of non-compliance with its decisions.
The leniency programme allows a company that has participated in a cartel to obtain full immunity from or significant reduction in sanctions in exchange for disclosing the cartel's existence to the CNMC and providing evidence. Full immunity is granted to the first applicant that provides sufficient information for the CNMC to carry out an inspection or declare an infringement; reductions of 50%, 30% or 20% apply to subsequent applicants. It is a highly sensitive strategic decision: once initiated, the company cannot withdraw, and denouncing co-participants has direct commercial and legal consequences. Its appropriateness depends on the probability that the CNMC already has indications or that another participant is considering applying first.
Private enforcement is the exercise of civil damages actions by those harmed by competition law infringements, before the commercial courts. In Spain, Law 15/2007 (as amended by the 2014 Damages Directive, transposed in 2017) recognises the right of any natural or legal person damaged by a competition infringement (cartel, abuse of dominant position) to claim full compensation for the damage caused. A final CNMC or European Commission decision declaring an infringement is binding on the civil court as to the existence and classification of the infringement, greatly facilitating the damages action.
The CNMC has jurisdiction to investigate and sanction infringements of Law 15/2007 on Competition Defence (anticompetitive practices, abuse of dominant position), but not directly the Unfair Competition Act (LCD), which is enforced before the civil courts. However, many conduct types that constitute unfair competition may also constitute LDC infringements (for example, predatory pricing, refusal to supply, price discrimination), in which case a CNMC complaint is complementary to a civil court action. For LCD-only infringements, the route is civil litigation.
The commercial courts can grant urgent injunctive measures in unfair competition cases: provisional cessation of the complained conduct (the most common), preventive asset attachment, retention of goods infringing rights, prohibition of misleading or denigrating advertising, and correction of false information. Injunctive measures can be requested even before filing the main claim (pre-action injunctive relief) if the damage is urgent and irreversible. Speed of reaction is critical in unfair competition cases, because reputational or commercial damage consolidates over time.
A competition compliance programme is the set of policies, procedures and control mechanisms that a company implements to prevent competition law infringements and detect them if they occur. Minimum elements include: risk analysis specific to the company's sector and market position; written competition policy approved by senior management; regular training of the commercial, purchasing and management teams; procedures for handling tenders, distributor agreements and competitor contacts; internal reporting and escalation mechanism; and annual review and update. The CNMC treats the existence of a compliance programme as a mitigating factor in sanction proceedings.
Exclusive distribution agreements are in principle valid and common, but may infringe Article 1 LDC (or Article 101 TFEU) if they include hardcore vertical restrictions: resale price maintenance (RPM), geographic market allocation between distributors, passive sales restrictions (prohibiting sales to customers who contact spontaneously), and online sales restrictions. The Vertical Block Exemption Regulation (EU Regulation 2022/720) exempts certain distribution agreements if the market shares of the supplier and distributor are below 30%. Exceeding those thresholds or including hardcore restrictions eliminates the automatic exemption and may generate liability.
The limitation period for cessation, correction and damages actions for unfair competition acts under the LCD is three years from when the entitled party became aware of the person who performed the act and the circumstances underlying the claim. There is a maximum period of five years from when the act was performed, regardless of knowledge. For private enforcement actions for LDC infringements, the period is five years from when the infringement ceased and the claimant had sufficient knowledge, with the possibility of suspension during CNMC proceedings.
First step

Start with a free diagnostic

Our team of specialists, with deep knowledge of the Spanish and European market, will guide you from day one.

Unfair Competition & Competition Law

Legal

First step

Start with a free diagnostic

Our team of specialists, with deep knowledge of the Spanish and European market, will guide you from day one.

25+
years experience
5
offices in Spain
500+
clients served

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