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V2182-20 ·29 June 2020 ·consulta-vinculante Medium impact
Tax

Rewards for watching advertising videos may be treated as capital gains for Income Tax purposes

A company has requested clarification on the taxation of cash payments made to users who watch advertising videos on its platform. The Directorate General for Taxes (DGT) has determined that if the participation is circumstantial and is neither employment nor professional income, it should be classified as capital gains.

In 5 key points

How it affects those involved

This ruling clarifies the tax treatment for micro-payments made to users for digital engagement, distinguishing between professional activity and occasional participation.

Lifecycle

2020-06-29PublishedPublished in the BOE
Official text Based on BOE data (boe.es). Information, not advice.

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This analysis is informational only and does not constitute legal advice or create a client-adviser relationship. BM Consulting.
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