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A company has requested a ruling on whether the purchase of points (vouchers) for a loyalty programme and credit card intermediation services are subject to VAT. The DGT has determined that the transfer of multi-purpose vouchers is not subject to tax and that the exemption for intermediation depends on whether active mediation is performed or if it is merely the provision of information.
This ruling clarifies the VAT treatment for loyalty schemes and financial intermediaries, distinguishing between exempt mediation services and taxable information provision.
The tax team reviews your specific situation.
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